Privacy Policy

Last updated: January 27, 2026

This Privacy Policy explains how Blue Ridge Chiropractic (“we,” “us,” or “our”) collects, uses, and protects your information when you visit or use our website and services. It also explains your privacy rights and how the law protects you.

By using our website, you agree to the collection and use of information in accordance with this Privacy Policy.

Interpretation and Definitions

Interpretation

Words with capitalized first letters have meanings defined below. These definitions apply whether the terms appear in singular or plural form.

Definitions

For the purposes of this Privacy Policy:

• Account means a unique account created for you to access certain parts of our website or services.
• Company (“we,” “us,” “our”) refers to Blue Ridge Chiropractic.
• Cookies are small files stored on your computer, phone, or other device when you visit a website.
• Device means any device that can access the Service, such as a computer, smartphone, or tablet.
• Personal Data means any information that identifies you or can reasonably be linked to you.
• Service refers to our website and related online services.
• Service Provider means a trusted vendor that helps us operate and support our Service.
• Usage Data means information collected automatically when you use the Service.
• Website refers to Blue Ridge Chiropractic, accessible at https://blueridgechiroavl.com.
• You means the person using the Service, or a company or other legal entity using the Service on behalf of that person.

Collecting and Using Your Personal Data

Types of Data Collected

Personal Data

When you use our Service, we may ask you to provide certain personal information that can be used to contact or identify you, including:

• Email address
• First name and last name
• Phone number

Usage Data

Usage Data is collected automatically when you use our Service. This may include:

• Your device’s IP address
• Browser type and version
• Pages visited on our website
• Date and time of your visit
• Time spent on pages
• Unique device identifiers
• Other diagnostic or technical data

If you access our Service through a mobile device, we may also collect:

• Mobile device type
• Mobile device unique ID
• Mobile operating system
• Mobile browser type
• Other diagnostic data

Tracking Technologies and Cookies

We use Cookies and similar tracking technologies to improve your experience, understand how people use our website, and support basic website functionality.

Tracking technologies we may use include cookies, beacons, tags, and scripts.

Cookies

Cookies can be either:

• Session Cookies (deleted when you close your browser)
• Persistent Cookies (stay on your device until deleted)

You may set your browser to refuse cookies or alert you when cookies are being sent. If you disable cookies, some parts of our Service may not function properly.

Types of Cookies We Use

Necessary / Essential Cookies

• Type: Session Cookies
• Administered by: Us
• Purpose: Required for website operation and core features

Cookies Policy / Notice Acceptance Cookies

• Type: Persistent Cookies
• Administered by: Us
• Purpose: Records whether you accepted our cookie notice

Functionality Cookies

• Type: Persistent Cookies
• Administered by: Us
• Purpose: Remembers your preferences and improves your experience

Web Beacons

Some areas of our website and emails may include web beacons that help measure website traffic and email engagement.

How We Use Your Personal Data

We may use your Personal Data for the following purposes:

• To provide and maintain our Service, including monitoring website performance and usage
• To manage your Account, if you create one
• To provide requested services, including scheduling or responding to inquiries
• To contact you by email, phone call, or SMS for service-related updates
• To share helpful information such as clinic updates or services (unless you opt out)
• To respond to your questions and requests
• To improve our Service through data analysis and performance tracking

Mobile Information and Text Messaging Privacy

We respect your privacy when it comes to text messaging.

SMS Privacy Notice: No mobile information will be shared with third parties/affiliates for marketing/promotional purposes. Information sharing to subcontractors in support services, such as customer service is permitted. All other use case categories exclude text messaging originator opt-in data and consent; this information will not be shared with any third parties.

Text messaging opt-in data and consent is used only for providing the messaging you requested (such as appointment confirmations, reminders, and clinic updates). This opt-in data and consent is not provided to anyone, except messaging vendors (including aggregators) required to deliver the text messages.

Important: All categories described in this Privacy Policy exclude text messaging originator opt-in data and consent; this information will not be shared with any third parties, excluding aggregators and providers of the Text Message services.

How We Use Support Providers

We may work with trusted Service Providers strictly to support essential operations such as:

• Website hosting and maintenance
• Communications delivery (email/SMS systems)
• Scheduling and customer service tools
• System monitoring and technical support

These providers may process information only to perform services for us and are instructed to protect it. Text message opt-in data and consent is excluded and is not provided to anyone except messaging vendors required to deliver the messages.

Retention of Your Personal Data

We keep your Personal Data only as long as needed to provide services, meet legal requirements, resolve disputes, and enforce our policies. Text message opt-in data and consent follows the SMS Privacy Notice above.

Where Your Information Is Processed

Your information may be processed or stored where our systems or Service Providers operate. We take reasonable steps to ensure your data is handled securely and in line with this Privacy Policy.

All categories described above exclude text messaging originator opt-in data and consent; this information will not be shared with any third parties, excluding aggregators and providers of the Text Message services.

Access, Updates, and Deletion Requests

You may request to access, correct, or delete personal information that we have collected about you. To request changes or deletion, contact us using the email listed at the bottom of this policy.

Please note: we may need to keep certain information when required by law.

Legal Requirements

We may provide Personal Data if required by law or in response to valid legal requests, including to comply with legal obligations, protect rights and safety, and prevent fraud or misuse.

All categories described above exclude text messaging originator opt-in data and consent; this information will not be shared with any third parties, excluding aggregators and providers of the Text Message services.

Security of Your Personal Data

We take reasonable steps to protect your Personal Data. However, no method of online transmission or electronic storage is 100% secure, and we cannot guarantee absolute security.

Children’s Privacy

Our Service does not address anyone under the age of 13. We do not knowingly collect personally identifiable information from anyone under the age of 13. If you believe a child has provided us with Personal Data, please contact us.

Links to Other Websites

Our Service may contain links to other websites that are not operated by Us. We strongly advise you to review the privacy practices of every site you visit.

Changes to This Privacy Policy

We may update our Privacy Policy from time to time. Changes are effective when they are posted on this page. We will update the “Last updated” date at the top of this policy.

Contact Us

If you have any questions about this Privacy Policy, you can contact us:

Blue Ridge Chiropractic
Email: [email protected]
Website: blueridgechiroavl.com